Journify secures $4M to advance AI-driven data activation
Journify, a global leader in Conversion API (CAPI) and Composable Customer Data Platform (CCDP) solutions, has raised $4 million in a funding round led by...
Treasure Data unveils CDP trade-up program for Migrations
Treasure Data has unveiled its CDP Trade-Up program, designed to help businesses transition seamlessly from their current customer data platform (CDP) to Treasure Data CDP...
FlipHTML5 interactive PDF creator enhances user content engagement
PDF files have long been a universal format for sharing and transferring documents. Whether for business reports, educational materials, or promotional content, PDFs serve as...
Sitecore achieves HIPAA-readiness for its digital experience platform and solutions
Sitecore, a global leader in digital experience software, has announced a significant milestone: its digital experience platform (DXP) solutions, including XM Cloud, Content Hub, Customer...
Omnicom acquires LeapPoint enhancing content supply chain solutions
Omnicom’s precision marketing division, Omnicom Precision Marketing Group (OPMG), recently announced the acquisition of LeapPoint, a digital advisory firm that specializes in improving the orchestration...
Deep Sync introduces enhanced lookalike audience building features for social media campaigns
One of the most prominent providers of omnichannel identity and data solutions, Deep Sync, has introduced an artificial intelligence-driven lookalike audience builder that is integrated...
Scoop analytics secures $3.5 million seed funding to transform data analytics
Scoop Analytics, a business analytics tool powered entirely by spreadsheets, has announced securing $3.5 million in seed funding. The new capital will be utilised to...
Melissa introduces Data Marketplace for detailed customer data
Technology marketplaces that cater to business-to-business (B2B) consumers are gaining momentum, following in the footsteps of consumer online markets such as Amazon, eBay, Etsy, and...
Peer39 introduces its Analytics Suite across Web, OLV and CTV
A new set of campaign tools provides web environment reporting with 100% survivable data signals and CTV with transparency insights. Peer39, the preeminent international provider...
Nexxen launches U.K. TV viewership
New data-driven solutions, along with their extended predecessors, are intended to improve audience targeting across all platforms. Nexxen is a global, unified advertising technology platform...