Data Privacy Changes the Shape of Digital Marketing
Data privacy is reshaping digital marketing. Learn how consent, first-party data, privacy-aware measurement, and better workflows protect trust and performance.
Utiq integrates telco-powered authentic audiences with Onetag Platform
In a major step toward enhancing privacy-compliant advertising, European AdTech company Utiq has announced its partnership and technical integration with Onetag, a next-generation ad exchange...
EarnOS secures $5 million to revolutionize online brand-user engagement
In the rapidly evolving digital economy, EarnOS is leading the charge with a bold mission: to transform advertising into a win-win experience for brands and...
Constant Contact acquires Txtify expands SMB growth tools
Constant Contact, a leading digital marketing and automation platform that has supported millions of small businesses and nonprofits worldwide, recently announced its acquisition of Txtify...
Soulbound secures $4 million to revolutionize web3 social gaming
Soulbound, a web3 social gaming ecosystem, has secured $4 million in funding to advance its mission of empowering the new creator economy. This innovative platform...
Contentful finalizes agreement to acquire Ninetailed
Contentful, a leading composable content platform trusted by over 4,200 customers, has announced its acquisition of Berlin-based Ninetailed, a pioneer in structured content personalization and...
Jovo and Sandbox partnership revolutionizes brand access for everyone
The Gateway to the Metaverse Jovo and The Sandbox are pleased to announce a groundbreaking partnership that is poised to transform the digital collectibles and...
Verve acquires Jun Group to expand connected TV advertising
Jun Group, a mobile-first digital advertising technology business based in New York, was bought by Verve, a leading ad solutions suite for emerging channels, for...
DoubleVerify gen AI fuels surge in new Ad fraud schemes and variants
The DV Fraud Lab observed a surge of over 20% in new fraud schemes, with a nearly 60% rise in audio and video streaming fraud...
Yext is set to acquire Hearsay Systems
The acquisition will allow Yext to offer a unified digital marketing platform that will facilitate the customer journey from prospect to loyal customer. Yext, Inc.,...