Claritas launches groundbreaking AI-powered broadcast attribution solution
Claritas, a leader in data-driven marketing, has unveiled a powerful new AI Broadcast Attribution solution, designed to enhance its existing broadcast attribution capabilities by integrating...
Azerion and Captify announce strategic partnership
Azerion and Captify have established a new partnership that is aimed at enhancing search intelligence capabilities in France and Italy. Captify, renowned for providing real-time...
Voiceitt unveils Chrome extension empowering individuals with speech disabilities
Expanding digital inclusion, inclusive voice technology enables content creation and communication across diverse websites. Voiceitt, an Israeli pioneer in speech recognition technology for non-standard speech,...
Verve acquires Jun Group to expand connected TV advertising
Jun Group, a mobile-first digital advertising technology business based in New York, was bought by Verve, a leading ad solutions suite for emerging channels, for...
DoubleVerify gen AI fuels surge in new Ad fraud schemes and variants
The DV Fraud Lab observed a surge of over 20% in new fraud schemes, with a nearly 60% rise in audio and video streaming fraud...
Anzu and Dentsu announce strategic global partnership
Dentsu has announced a global partnership with Anzu, one of the world’s leading in-game advertising platforms. This collaboration aims to provide Dentsu’s clients with a...
Picsart partners with Getty Images to introduce safe AI image generation
As a result of the Partnership, the platform's artificial intelligence capabilities will be expanded, and Text-to-Image will become free for commercial use in advertising and...
Yext is set to acquire Hearsay Systems
The acquisition will allow Yext to offer a unified digital marketing platform that will facilitate the customer journey from prospect to loyal customer. Yext, Inc.,...
Okendo enhances customer marketing platform with the introduction of Okendo Loyalty
Shopify brands are now able to maximise their lifetime value and engage their superfans thanks to a new solution. The customer marketing platform Okendo, which...
Infosys and ServiceNow enhance strategic partnership to revolutionize customer experiences
ServiceNow Now Assist and Infosys Cobalt cloud offerings collaborate to aid organisations in augmenting productivity, efficiency, and user experience. Presently, the collaboration empowers clients, including...