Digital technology has the potential to expand educational opportunities. eBooks, which can be downloaded online from anywhere in the world, are becoming increasingly popular among students. Digital material is less expensive to produce than printed information, which has greater manufacturing expenses. Furthermore, digital books come in a variety of languages and may be quickly translated and accessed by a larger audience. Learners can also hear the instructional content in an audio version to increase their vocabulary and develop better interpretive reading, especially for those with physical limitations.

Education technology (EdTech) solutions are predicted to expand in tandem with breakthroughs in cutting-edge technologies such as the Internet of Things (IoT), Artificial Intelligence (AI), Augmented Reality (AR), and Virtual Reality (VR), and will play a vital role in industry growth. The use of AR and VR in EdTech solutions allows students to have a more participatory approach. It helps students to discover and relate with complex topics in a natural way, resulting in increased student engagement.

Increasing student involvement is becoming a top priority for educators. As a result, industry participants are responding to these issues by creating sophisticated smart boards and moving away from projector-based displays toward touchscreen displays. These efforts encourage active learning and the development of key preparedness skills in students.

Political factors affecting Edtech Industry

Not only do political concerns influence transnational firms’ investment decisions. The political climate, as well as other elements, impact the cost of doing business and long-term profitability. Some political variables include the governmental system, democracies and structures, military takeover chances, the possibility of military confrontation, market law and order, and so on.

Economic factors

The economic qualities of a country or area have a significant impact on a market’s potential attractiveness. The inflation rate, GDP growth rate, disposable income level, and other economic elements that the EdTech Industry should consider both in the current market and in the market that it intends to join are some of the economic factors that it should consider.

Social factors

Demographic changes, societal power structures, women’s involvement in the workforce, and other social issues have a significant influence on not just the country’s economy, but also working population talent availability and consumer demand.

Technological factors

Technology is quickly altering business models throughout a broad array of industries. Artificial intelligence advances, the use of machine learning and big data analytics to forecast customer behavior, the rising significance of platforms over service providers, and so on are some of the technological trends that are impacting the macro environment.

Environmental Factors

Environmental issues are quickly gaining popularity among consumers, regulators, and policymakers alike. By the beginning of the century, changes in climate and shifting ecosystems will have wiped off more than 20% of the world’s species.

Legal factors

Legal problems control conditions for entrance to the market, laws for operating in the market, and methods for resolving any disagreements with other players. If the legal system is weak, the EdTech industry will confront several obstacles, ranging from consumer lawsuits to government shakedowns.

In the years 2020 and 2021, there was a fundamental change toward online EdTech. This tendency is only going to get stronger. More students will recognize that conventional offline players lack the capacity to give the assistance that is required in today’s dense environment.

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